Official Chris Abraham Blog
| filed under: Chris Abraham, Blog, Chris Abraham Blog, Chris Abraham News, News
Social Bookmarking Strategy
Making sure that your sites are "bookmarked" and "dugg" on the top social bookmarking sites can really help with site promotion and publicity.
Blog Messaging and Counter-Messaging
Blog search engines such as Technorati, Ask.com, Feedster, and BlogPulse only care about the last word. If you can reply to a negative, hurtful brand hit, then you can dominate the conversation and win the debate in most cases.
Reciprocal Linking and Google PageRank
Blogrolling sites that you want to be connected to can lead to reciprocal linking. The nature of the blogosphere lends itself to linking. The process of exchanging links with other websites is called Reciprocal Linking.
Blogger Outreach is About the Permanent Record
At the end of the day, this is all about getting into permanent record. Second Life may be cool, and so may be IM, but these are all ephemeral — the web and the blogosphere is indexed and exists much longer and to greater effect the longer and deeper the penetration a site has into Google’s, Technorati’s, and Ask.com’s site indices.
Blog Community Outreach
A powerful technique for building community on blogs is to find a compelling item about your industry, products, and services, then search for blogs that are already talking about it on Technorati.
Advice on Starting and Growing an SNS
The main reason why SNS’s are so appealing is not because people are exhibitionists but because people crave connection and community. Too many folks who are jumping onto the Social Network Services bandwagon lost site of what an SNS actually is, including the real motivations for joining them as a registered member.
Training Services
Part of what we do at Abraham PR is teach. We can do and teach. Really. From teaching blogging courses at the Writer's Center to on-site academic lectures, one of our primary goals is mindshare.
Online Publicity Services
Traditionally, a publicist is a person whose job is to generate and manage publicity for a public figure, especially a celebrity, or for a work such as a book or movie. Publicists usually work at large companies handling multiple clients.
Social Network Profiles are Not Fancy Personal Home Pages
Creating a space for your members to “show off” or “express themselves” is less important than giving members to interact. They crave connection and will pursue any perceived connection such as shared interests, hometowns, movies, orientation, or schools.
The Blogroll
A blogroll is a collection of links to other blogs. Blogrolls are found on most blogs. Blogrolling is the original and most-respected service, although any link list is commonly referred to as a “blogroll”.
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